Enveda Biosciences is harnessing the complexity of the natural world to tackle today’s biggest healthcare challenges. With the help of breakthrough advancements in knowledge graphs, machine learning, and metabolomics, Enveda is discovering the next generation of small molecules. Following a seed round led by True Ventures, together with Wireframe VC, Village Global, and CEO of Recursion Chris Gibson, Enveda engaged Wunderdogs to rethink their rising bioscience brand and create a digital platform in preparation for their launch.
We partnered with Enveda to create an identity for the business that reflected their pledge to fairly share benefits from biological resources while representing a synergy of science and nature into “a scientific company of the future.”
Our main challenge in this branding project was to visually combine the complexity of Enveda’s technology with the elegance of nature-based elements while maintaining approachability and uniqueness.
As a digital-first brand, Enveda required a highly functional and technological visual language. We’ve developed a simple and adaptive visual framework intersecting natural and lab images, patterns and flexible logomark connecting two main ideas:
Leaf: a straightforward representation of Enveda’s plant-based drug discovery, and Nature as Enveda’s primary inspiration source.
Isometric shapes: isometric projection, the method of graphic representation of three-dimensional objects used by wider scientific community represents the molecular connections that hold all things together in nature.
These flexible visual principles were applied to the digital platform.
Having successfully launched their new brand and website, Enveda went on to raise a $51M Series A using frameworks and visual narratives we created to produce their memorable communication materials.